![\"survey-generations\"](\"https:\/\/pollfishcom.wpengine.com\/wp-content\/uploads\/sites\/2\/2019\/09\/16-1-1024x578.png\")
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When should you set an age range in a survey?<\/h2>\n
If you are selling a product or service that is tailored to the needs or wants of a certain demographic, it is beneficial to be able to reach only those who fit your desired audience, rather than sending the survey broadly and having to throw away responses from people who aren\u2019t a fit for your research audience.\u00a0<\/span><\/p>\n This is true for any audience targeting criteria: if you are selling farming tools, it would make sense to avoid respondents living in urban areas. Similarly, responses from retirees will likely not give you valuable data if you are attempting to market a product to teens.\u00a0<\/span><\/p>\n Targeting age groups in a survey can be used to include or exclude certain audiences by age range or quota. A common use is to ensure that respondents are of legal age to vote, drink, or smoke before asking questions that are related to those products.\u00a0<\/span><\/p>\n Age range, and other demographics, are set at the beginning of the survey to hone in the right target audience.\u00a0<\/span><\/p>\n Most survey tools include some demographic settings and others require a series of questions to hone in on these specifics. The best way to ask a question to learn the target audience\u2019s age is to ask them to select an age range from a list of multiple-choice options.<\/span><\/p>\n A common sample question to define age group targeting for a survey is<\/p>\n What is the age group you belong to?<\/strong><\/p>\n In Pollfish, all demographic data is gathered from respondents when they join the Pollfish survey audience<\/a>. Rolling profiling keeps this data up to date to ensure respondent details are accurate.\u00a0<\/span><\/p>\n Because we already have this information, you don\u2019t need to ask respondents about their age or birthday, you can simply set the targeting criteria you want and we will distribute the survey to people who meet the targeting requirements.\u00a0<\/span><\/p>\n You can ask additional<\/span> screening questions<\/span><\/a> to target specific attitudes or behaviors that will further narrow the target audience.\u00a0<\/span><\/p>\n [su_divider top=”no” divider_color=”#323945″ size=”1″]<\/p>\n <\/p>\nHow to identify and reach target audience age groups<\/h2>\n
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How to set age range targeting in Pollfish<\/h2>\n